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Making More Out of Your Google Searches

Written By: Larry Viel - Sep• 29•11

Even with all the insurance agents who use Google daily, very few of them know exactly how to harness the full search power of Google. As an insurance agent, your goal shouldn’t just to be able to do a search; it should be to do powerful searches, regardless of the words you have to look up. There’s always the regular Google search of course, but there is also the “Advanced” search option. For those of you who haven’t really tried these options before, here is a list of possibilities.

The default search on Google will pull up a search that contains your keywords in all the different orders they can be pulled up in. There’s also an exact search. Basically, Google will search for whatever keyword you’ve entered, no more no less, in the same order you’ve entered the words in.

There are also searches which take away the phrase that you’re looking for. If you’ve seen or tried the minus sign in your searches, the “without a word” option does the same thing. It will pull up your words but deduct the word you specify.

Another nifty little trick that Google has is to find documents online. You know how your typical search would ordinarily pull up web sites? Well Google has a “filetype” search feature that doesn’t let you just search for websites. Rather, what it will look for will be documents. You can use the search in two ways. The first is to search for files. That’s a pretty expected answer. The next way is much more interesting. If you happen to have a file up online that shouldn’t be there, you can try to do a search for it and see if it really is “private”.

The last search you’ve got on Google is the search targeted at websites. All websites have some domain or the other. Now, if you happen to use the domain search, what you can actually do is pull up everything that’s on your website or rather everything that you’ve searched for, only in the specific domain.

Make sure you use these powerful search tools to protect your business, look for documents and find those health insurance leads. Make your business run faster and smother. Find insurance leads in lightning fast speeds by purchasing them from us. Sign up now!

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